Pets Club Society crest

London's Most Joyful
Members' Club for
Distinguished Dogs.

A private society where you and your dog belong together. One membership. A clubhouse in Mayfair. Concierge, wellness, travel and a community of fellow owners — under one crest.

By Invitation Mayfair Clubhouse Est. 2026
Concierge
The Clubhouse
Wellness
Travel
Society
Concierge
The Clubhouse
Wellness
Travel
Society
The Society

For decades, London has had clubs for gentlemen.
It is time it had one for their dogs.

London is home to over 850,000 dogs and the highest concentration of premium dog owners in the United Kingdom. Yet the city's existing offering is fragmented: a different walker on Tuesdays, a hurried groomer in Pimlico, a daycare with a six-week waitlist, a vet appointment booked weeks in advance.

Pets Club Society replaces that fragmentation with a single membership. One number to call. One clubhouse to visit. One community of owners and one carefully curated team of vets, trainers, groomers, walkers and chefs — answerable to a single standard.

850k+
Dogs in Greater London
£8bn
UK Annual Pet Spend
1
Members-Only Society
24/7
Concierge for Members
Six Pillars of Membership

Everything your dog needs.
Nothing they don't.

From the morning walk to the annual health review, from a last-minute trip to the Cotswolds to the weekly social calendar — the Society holds it all under one roof.

Concierge service
— Pillar I —

The Concierge

A single direct line, answered by a member of the Society team who knows your dog by name, breed, temperament and dietary needs. Available around the clock, every day of the year.

  • Last-minute walker dispatch within 60 minutes
  • Emergency vet booking, day or night
  • Boarding bookings at partner hotels worldwide
  • Sourcing of bespoke food, accessories and gifts
The Clubhouse
— Pillar II —

The Clubhouse

A discreet Mayfair townhouse reserved exclusively for members and their dogs. A drawing room, a quiet bar, a private dining room — and below stairs, a fully appointed grooming spa, daycare lounges, and a heated outdoor garden.

  • Members' bar and dining room (humans and hounds)
  • Grooming spa and bathing rooms
  • Daytime lounges with full-time supervision
  • Heated private garden for play and rest
Wellness and care
— Pillar III —

Wellness & Care

The Society retains a panel of leading London veterinarians, nutritionists, behaviourists and physiotherapists. Annual reviews are scheduled automatically, and personalised wellness plans are kept on file from puppyhood to senior years.

  • Annual veterinary review and bloodwork
  • Custom nutrition plans by certified canine nutritionists
  • Behavioural training with vetted specialists
  • Hydrotherapy, physiotherapy and senior care
Travel desk
— Pillar IV —

The Travel Desk

Pet passports, private transport, customs, partner hotels, and country-house weekends are arranged by a desk that exists for one purpose: to ensure your dog never has to be left behind.

  • Pet passport and DEFRA paperwork managed end-to-end
  • Chauffeured transport across the UK and Europe
  • Curated network of dog-friendly luxury hotels
  • Country house and Cotswolds weekend bookings
The Society
— Pillar V —

The Society

A members' calendar of breakfasts, walks, lectures and seasonal events. Owners meet owners. Dogs meet dogs. A community designed for those who consider their dog family.

  • Hyde Park sunrise walks and Sunday breakfasts
  • Lectures by leading vets, trainers and breeders
  • Annual summer ball and Christmas dinner
  • Curated playdates by breed, age and temperament
The Standard
— Pillar VI —

The Standard

Every walker, groomer, trainer and vet associated with the Society is personally vetted, insured, DBS-checked and bound by our code of conduct. Members never wonder who is holding the lead.

  • Background-checked, insured staff and partners
  • Single point of accountability — the Society itself
  • Photo and GPS updates on every walk and visit
  • A confidential complaints and compensation policy
Mayfair London street
The Clubhouse
Mayfair · London W1
The Clubhouse

A townhouse, discreetly
tucked behind Mount Street.

Set across four floors of a Grade II listed Mayfair townhouse, the Clubhouse is the beating heart of the Society. The drawing rooms welcome dogs as freely as their owners — yet a separate professional wing houses the daycare lounges, grooming spa, and consulting rooms used by our resident vets.

It is a place to drop your dog off for the day, to bring them along for a quiet lunch, or to simply call in for a coffee with other members on a Saturday morning.

Address Mayfair, W1 — within walking distance of Hyde Park, Green Park and St James's
Hours Members 7am–11pm daily · Daycare 7am–8pm · 24/7 Concierge
Capacity Limited to 600 founding members and their dogs
Dress Code Smart casual for owners · Always welcome for dogs
What sets us apart

London has clubs for owners.
And it has services for dogs.
It has never had both.

Existing private clubs welcome dogs as guests. Existing dog services treat owners as customers. The Society is the first place in London designed for both — at the same standard, in the same building, under one membership.

Where competitors offer a single service in isolation, we offer the entirety of dog ownership, curated, coordinated, and accountable to you.

Feature PCS Others
Dedicated dog clubhouse
24/7 single-line concierge
Daycare, grooming & vet under one roof
Owners' social calendar
European travel desk & passports
Single point of accountability
Annual wellness review managed for you
Membership

Four tiers. One Society.

All memberships include access to the Clubhouse, the 24/7 Concierge, and full Society events. Tiers differ in the volume of services included and the level of personal attention.

Sterling
Companion
£185
per month
£500 joining fee
  • Full Clubhouse access
  • 24/7 Concierge line
  • 4 daycare days monthly
  • Quarterly grooming session
  • All Society events & walks
  • Annual wellness review
Apply for Sterling
Gold
Patron
£395
per month
£1,000 joining fee
  • Everything in Sterling
  • Unlimited daycare
  • Monthly grooming sessions
  • 10 dog walks per month
  • Personalised nutrition plan
  • Priority event booking
  • 2 boarding nights yearly
Apply for Gold
Black
Sovereign
By Invitation
 
By referral only
  • Everything in Platinum
  • Limited to 50 members
  • Private rooms at Clubhouse
  • Full European travel desk
  • Chauffeured pet transport
  • Resident vet on call
  • Lifetime membership option
  • Founders' Circle invitations
Request Referral

All memberships are subject to application and a brief interview. Founding members enjoy lifetime preferential rates.

A dog offering its paw
Inside the Society

An afternoon at the Clubhouse begins, as most good things in London do, with the door closing softly behind you.

There is no reception desk to speak of. The porter knows your name, and your dog's. A pot of tea is brought to the drawing room without being asked. Somewhere upstairs, a Spaniel is being towel-dried after a bath. The Saturday newspaper is folded on the table where you left it last week.

It is, in every quiet way, the opposite of how London usually treats its dogs.

— From the Society's first members' letter, 2026
"

I have belonged to four members' clubs in this city. The Society is the first that has ever truly understood that my dog is not a guest in my life — she is the centre of it.

A Founding Member Mayfair, London · Owner of Bertie, Cocker Spaniel
The Calendar

A season of gatherings.

Sunrise walk in Hyde Park
Every Saturday

The Sunrise Walk

Hyde Park · 7.30am · Members

A gentle hour of walking in Hyde Park led by one of our resident dog behaviourists, followed by breakfast at the Clubhouse.

Library lecture
Monthly

The Members' Lecture

Clubhouse · Drawing Room · Evening

Talks from leading veterinarians, breeders, trainers and authors. Past speakers have included Britain's foremost canine cardiologists.

Summer ball
July

The Summer Ball

Garden Party · Black Tie

The Society's flagship summer evening. Owners in black tie, dogs in their best collars, served on the lawns of a Mayfair garden.

Cotswolds English garden with deckchairs
October

The Country Weekend

Cotswolds · Members & Guests

An autumn weekend at a private country estate. Long walks, log fires, three-course dinners — and dogs welcome at every meal.

Christmas dinner
December

The Christmas Dinner

Clubhouse · Black Tie

The final event of the calendar year — a formal dinner, complete with a bespoke seasonal menu for both ends of the lead.

Playdates
Year-Round

Curated Playdates

Clubhouse Garden · By appointment

Private playdates arranged by breed, age, and temperament — for puppies finding their first friends, and for older dogs seeking familiar company.

Questions

Frequently asked.

Where is the Clubhouse located? +
The Clubhouse is in the heart of Mayfair, W1, within walking distance of Hyde Park, Green Park and St James's. The exact address is shared with members upon acceptance, in keeping with the discretion expected by our community.
What dogs are welcome at the Society? +
All breeds and sizes are welcome, provided they are in good health, fully vaccinated, and pass a brief temperament assessment with our resident behaviourist. We pride ourselves on being a peaceful and well-mannered community.
How does the application process work? +
Applications are reviewed by our membership committee within five working days. Successful applicants are invited for a private tour of the Clubhouse and a brief introduction with their dog. Membership commences once accepted and the joining fee has been settled.
Can I bring guests? +
Members may bring up to two human guests at a time. Platinum and Black members enjoy a +1 guest-dog privilege, with prior notice given to the Concierge.
Is there a waiting list? +
Founding membership is limited to 600 dogs. Once filled, applications are placed on a curated waitlist. We open a small number of new memberships each quarter to maintain the quality of the community.
What if my dog has special medical or behavioural needs? +
Our resident veterinary panel and team of behaviourists are equipped to support a wide range of needs — from senior care and rehabilitation to anxiety and reactivity. We will discuss your dog's particular requirements during the application process.